Burn Up To 40 lbs of Stubborn Belly Fat, Tone Your Muscles For Visible Definition, And Get Into The Best Shape of Your Life In The Next 6 Months With…

Burn Up To 40 lbs of Stubborn Belly Fat, Tone Your Muscles For Visible Definition, And Get Into The Best Shape of Your Life In The Next 6 Months With…

 The FHIT Body program

With Head Coach Irlsan Ali

 The FHIT Body program

With Head Coach Irlsan Ali

Burn Up To 40 lbs of Stubborn Belly Fat

Tone Your Muscles For Visible Definition, And Get Into The Best Shape of Your Life
 In The Next 6 Months…

Burn Up To 40 lbs of Stubborn Belly Fat, Tone Your Muscles For Visible Definition, And Get Into The Best Shape of Your Life In The Next 6 Months With…

Discover how men are burning up to 40lbs of stubborn belly fat and Transforming their dad-bods sustainably without dieting or unrealistic workouts! 

FHIT Body

  FHIT Body

Discover how busy dads over 40 are burning up to...

30 lbs OF STUBBORN BELLY FAt IN AS LITTLE AS 90 DAYS and GEtting six-pack abs sustainably

 The FHIT Body program

With Head Coach Irlsan Ali

Doing at-home workouts without restrictive fad diets.
Discover how men are burning up to 40lbs of stubborn belly fat and Transforming their dad-bods sustainably without dieting or unrealistic workouts! 
Ready For Lasting Change?
want Lasting Results?
Here is What FHIT Clients Are Achieving

Burn Up To 40 lbs of Stubborn Belly Fat, Tone Your Muscles For Visible Definition, And Get Into The Best Shape of Your Life In The Next 6 Months With…

 The FHIT Body Program!

With Head Coach Irlsan Ali

Meet The Founder
Irslan (THE LION!) Ali

But I wasn't always a self-proclaimed lion. (fun fact, my name, Irslan, means "Lion" in Persian)

I'm not even a fitness guy per se. I have a finance and accounting background.

Straight out of school, I was working as a financial advisor trainee in New York City and got licensed with my series 7 and 63.

As my Senior Broker, Hal, put it "I had the world by the balls." Except I wasn't following what my intuition and gut were telling me to do. 

Meet The Founder
Irslan (THE LION!) Ali

But I wasn't always a self-proclaimed lion. (fun fact, my name, Irslan, means "Lion" in Persian)

I'm not even a fitness guy per se. I have a finance and accounting background.

Straight out of school, I was working as a financial advisor trainee in New York City and got licensed with my series 7 and 63.

As my Senior Broker, Hal, put it "I had the world by the balls." Except I wasn't following what my intuition and gut were telling me to do. 

The truth is...
I didn't believe it was possible to do fitness For a living

I was working as a personal trainer before my job in finance but I never viewed it as a viable career option.

This is a picture of me with my favorite niece, Meliha, the night I quit my job as a Stockbroker to become a personal trainer again.
This is a picture of me with my favorite niece, Meliha, the night I quit my job as a Stockbroker to become a personal trainer again.

"How could you be so stupid?!"

I called my Senior broker the same night because I thought I had made a giant mistake and those were the words he said to me.

So I ended up getting rehired that Monday only to quit my job again a week later to finally pursue my calling.

But It was Not An Easy Road.
But It was Not An Easy Road.
THE SELF-DOUBT KEPT CREEPING UP

I was working at NYSC as a personal trainer and on the side, I was doing some Social Media Marketing (this goes way back to 2015) and I decided to go all in on my new venture (because yet again, fitness didn't seem like a viable career option)

I lost sight of my routines completely and didn't know how to manage myself without structure and proceeded to become suicidally depressed as a 20 year old, not to mention, riddled with crippling social anxiety where I would deliberately walk on the other side of the street to avoid eye contact with strangers.

I ended up getting a job working at KFC... a licensed Series 7 & 63 Professional And Certified Personal Trainer.

I felt like a complete loser and just stuck. I wanted to change, my friends even tried to help me but I didn't know how so I ended up moving back in with my sister and nephew because I wasn't able to make ends meet on my own anymore.

Strange as it may sound…
Allowing myself to feel the pain of running out of resources and hitting rock bottom became my firm foundation.

I built my confidence back up through the structure KFC provided and applied for a job as a personal trainer working at Equinox. I remember while waiting at a coffee shop to walk into the interview, I was scratching my head and I saw lice fall down out of my hair. 

My nephew had the kind of hair lice can easily get into.

That was my breaking point and something within me said "NEVER AGAIN!"
That was my breaking point and something within me said "NEVER AGAIN!"

I went on to ace the interviews, got hired as a personal trainer working on Wall st. (funny how the world works) and ended up becoming the top trainer at the club from month one up until I left month 12.

I left Because yet again,
"Fitness Was not A viable career option."

At 22 years old, I started a Content Marketing Agency for dealerships and leasing companies with a couple of my best friends in 2018.

Although we astronomically grew that business from scratch in less than 6 months, something within me did not feel mind, body and gut aligned.

I knew it was only a matter of time before the copious amounts of caffeine (and alcohol) I was having to suppress those feelings would come up to the surface.

So At the peak of our business, I left...
I fully resolved within myself that I was going to go full force into fitness no matter what.

And I really struggled in 2019, at 23 years old, to make it until I found a mentor and that's when everything changed...

  • I learned how to build a well balanced program encompassing exercise, nutrition and accountability that helped my clients actually get results unlike when I was working as an in-person trainer
  • ​I learned about the Information-Action-Fallacy where information alone doesn't change anything without being in the right rooms and enviornments that were offered to me by my mentor and his program
  • ​I was finally able to leave my job and go full time in 2020 on my own coaching practice and have never looked back since having helped over 534+ clients transform

I'm living my dream.

I finally slayed my dragon
You can't.

This is the dragon that lives within all of us; the limiting beliefs telling us that you can't, you're not young enough, your metabolism is too far gone, it's too late -- some version of you're not good enough.

Once I learned that I needed a mentor to guide me to slay my dragon just like Luke Skywalker needed Obi-Wan Kenobi and Yoda, I knew that it was my calling to help others do the same.
Once I learned that I needed a mentor to guide me to slay my dragon just like Luke Skywalker needed Obi-Wan Kenobi and Yoda, I knew that it was my calling to help others do the same.

This journey that we all go on to slay our dragons is known as The Hero's Journey and I've had the privilege of being that mentor for so many now in their own health and fitness journies.

My "Helper"
My "Helper"
I remember the feeling of embarrassment 
As I walked back into my Financial Advisory office...

I was severely reprimanded by the Branch Manager, Franco, which didn't feel good since he was such an easy going guy and I felt like I was letting him down.

Then another Senior Broker, who would come into our office frequently, Andy, pulled me aside. I thought to myself "Great, here we go again," bracing myself for another person I highly respected yelling at me for my stupid and impulsive decision to quit my job.

Let me tell you a story...
"When I was your age, I had just graduated film school."

Andy went on to share how he was offered a role in a brand new production in the 80's that was going to revolutionize the movie making business out in California.

But his girlfriend  had just broken up with him and he was so heartbroken that he didn't accept the role.

Instead, he became a Stockbroker working in NYC. He chose the practical path he was offered when he was at that fork in the road instead of following his heart.

"Irslan... that movie ended up becoming Starwars... at your age, the courage you have to follow your heart, I tip my hat off to you."

Here was a guy in his 50s who had made more money in one day than most people make in a year telling me this and it was all I needed to hear to know I was on the right path so I quit my job again for the second and final time.

Not in a million years could you have convinced me that I would be where I am today and the only reason I'm here is because I've had people like Andy who have helped me every step of the way.

Let me tell you a story...
"When I was your age, I had just graduated film school."

Andy went on to share how he was offered a role in a brand new production in the 80's that was going to revolutionize the movie making business out in California.

But his girlfriend had just broken up with him and he was so heartbroken that he didn't accept the role.

Instead, he became a Stockbroker working in NYC. He chose the practical path he was offered when he was at that fork in the road instead of following his heart.

"Irslan... that movie ended up becoming Starwars... at your age, the courage you have to follow your heart, I tip my hat off to you."

Here was a guy in his 50s who had made more money in one day than most people make in a year telling me this and it was all I needed to hear to know I was on the right path so I quit my job again for the second and final time.

Not in a million years could you have convinced me that I would be where I am today and the only reason I'm here is because I've had people like Andy who have helped me every step of the way.

So Now, It's my turn to be that person for you.
Introducing The FHIT Body Program

The FHIT Body Program is my personal method to help men get healthy and fit without sacrificing the food they love, the social activities they have fun doing and without even going to a gym if they don't want to.

So How Does It Work?
So How Does It Work?
THE FHIT BODY PROGRAM IS BUILT ON 3 PHASES
To Help You Get Healthy And Drop The Belly Fat For Good

Most people make the mistake of thinking losing weight is a lifestyle change and it's not. It's the way to a lifestyle change but it's only just a phase in a bigger process. 

What we focus on with the members is walking them through our Weight Management Cycle™ where you go through:

  • ​Burn Phase (to shed the weight while preserving muscle without starvation)
  • the Metabolic Phase (to repair your metabolism back to baseline from the damages done from the burn phase so that you don't yo-yo with your weight again)
  • The Building Phase (to build your metabolism beyond your metabolic baseline)
  • ​Active Maintenance (this is where it becomes a lifestyle that takes less effort to manage)
The F.H.I.T. Way
We don't rise to The Level of our goals, we fall to THe level our SYSTEMS

The F.H.I.T. Way is a proven and science-backed system to help you take control of your health and fitness once and for all.

This is the way. (any Starwars fans?!)
This is the way. (any Starwars fans?!)
  • ​F: Fit In Five Formula (lifestyle and habits including sleep, hydration, nutrition, steps and exercise in that order!)
  • ​H: Hormone Optimization (simple supplement and lifestyle protocol to naturally optimize your hormones so that you can feel your best and make steady progress)
  • I: Inner Game (The mindset shift needed for lasting change)
  • ​T: Tracking & Data (simple data points to help show you your progress so that you can stay motivated over the long haul)
Now, You're Probably Wondering...
You're Probably Wondering...

what exactly are these 3 PHASES MADE UP OF?

Pillar #1

Fast Hit Training

Most fitness programs on the market expect you to make time to work out for at least an hour each day with risky exercises where if you mess up the form, you're prone to injury.

But if you’re a busy dad, like many of the men we work with, spending an hour a day at the gym is a lot to ask especially with family responsibilities.

That’s why instead of cookie cutter fitness training methods, we go old school.

…inside my FHIT Body Program we do Fast Hit Training, which is an interval style of training that I developed that helps you get BETTER fat burning results in LESS time with no guesswork when it comes to form.

You can do it all at home without any equipment only 3x per week for 27 mins each.

It's as simple as running in place for a short controlled burst of seconds followed by a short rest period. That's it!

The science of why this works so well is because it revs up your heart rate, safely, to reach the target heart rate zones where you're not only burning calories during the workout itself but you continuously burn calories for 24 hours after! Residual fat burn for the win.

Pillar #2

Body Type Nutrition Formula

Most fitness plans treat everybody the same and one of the main problems with fad diets is that they are very cookie cutter. They might help with weight loss but not necessarily fat loss nor do they help with keeping the weight off.

Often times, people end up blaming themselves for "failing," when in reality, the system being followed was set up for failure to begin with. 

The Body Type Nutrition Formula is exactly what it sounds like; based on your height, weight, age and current level of activity, your body's metabolism is burning a certain amount of calories right now and there's a certain amount that you actually need to be eating with a certain amount of protein, carbs and fats (otherwise known as macronutrients or nutrients your body needs at a macro or high level) that you need to be having in order to achieve your goal.

This is where we meet you where you're at to provide small tweaks and changes that lead to big results over time as opposed to overnight overhauls that don't last.

Pillar #3

3-Point Accountability System

I remember when I was a kid, I would never brush my teeth and my mom would yell at me. As I got older, I brushed my teeth every day twice a day without thinking about it BECAUSE I had that external accountability long enough until it just became an internal lifestyle habit.

Similarly, accountability is the foundation that makes everything work:
  • Text access (I like to say we're on the members like white on rice)
  • Phone call access (support as needed plus group calls to provide additional layers of accountability through other men on the same journey as you)
  • Progress Report (once per week, you provide a progress report and receive a check in back breaking down what we're doing well and what we need to change, if anything, so that we're making progress week over week)
If we have your permission to hold you accountable, we will absolutely be a pain in your ass in the best way possible. 
Listen to what my clients have to say
Listen to what my clients have to say
But Wait! Don't Take my word for it (Gosh, Can't believe I actually said that)

HOW father bob lost over 80 lbs In less than 8 months!

" Being able to Exercise, I was at a point in my life I wasn't' even sure that was do-able! But finding that I could do something and do it in a way that didn't disrupt my life and actually enhanced it that's really been the best part! "
- Father Robert

How ROB Lost 50 lbs In Less Than 6 Months!

" Start by doing what's necessary. Then do what's possible and before you know it, you're doing the impossible. "
- Robert Oliva

How danny Lost 30 lbs In 90 Days During The Holidays!

" Now that I'm eating and progressing and in life in general progression creates happiness, so it definitely has made me happier! I feel like you have changed my life in a way "
- Danny Burns

how Salvatore Lost 25 lbs In 90 Days And Got Abs While Eating Pizza!

" When I heard that the program was a 6 month program, there was something noble about that where you seek your clients a lifestyle change and not just a quick fix and you're done, there is a continuity to it! "
- Salvatore Tinervia

How Anthony Lost 40 lbs In 4 Months!

" I tried running everyday, I tried going to ju jitsu, I tried lowering my food intake and it didn't work, I really needed someone like Irlsan to guide me along the way and I took it with the attitude of investing in myself! "
- Anthony Fortuna

How Patrick Lost 30 lbs In 4 Months At The Age of 74 While Taking A Full Month Off!

" It's never to late to have a life, It's never to late to start anything, even if you're not going to have a dramatic weight loss. "
- Patrick

HOW KEVIN lost 32.4 lbs In 90 Days!

" I've gained Confidence, Perspective, a better sense of self, Trust in my self, Ownership in both my problem and solution to it, I've gained a relationship with Irlsan, we now have this great repour and trust in each other. I've gained so much more than I've lost. There is no scale big enough to weigh the amount that I have gained and will continue to gain as a result of the weight that I have lost. "
- Kevin

how Brian Lost 30 lbs in 2 months!

" What's amazing is I didn't have to give anything up, Irlsan told me your not going to eat low fat, you are not going to eat low carb, this is not keto, its very satisfying, I'm eating everything that I want to eat, not as often as I did and not in the quantities that I did, if I want to have a reward meal I just work it into my program! "
- Brian

How Jose Lost 30 LBS In Less Than 2 Months While Traveling!

" My favorite part of the program was knowing that Irlsan was a phone call away, or a text message away, I always reached out with random questions and never once did he say that he was too busy to talk, he always cleared up any questions I had "
- Jose Pedro
Frequently Asked 
QUESTIONS
Click the questions to display the answers...
Part of the secret of our six-pack cocktail is Fast Hit Training , which is a reduced-exertion form of high intensity training where you maximize efficiency from a time standpoint and caloric burn stand-point. The second is our body-type nutrition formula where you learn a proven process for achieving visible six-pack even while traveling or eating out. Last one is our 3-Point Accountability System. This ensures you remain consistent with your commitment with a coach and community behind you every step of the way and are reminded of why you're doing this in the first place.
  What's the secret to Six-Pack Abs After 40?
Part of the secret of our six-pack cocktail is Fast Hit Training , which is a reduced-exertion form of high intensity training where you maximize efficiency from a time standpoint and caloric burn stand-point. The second is our body-type nutrition formula where you learn a proven process for achieving visible six-pack even while traveling or eating out. Last one is our 3-Point Accountability System. This ensures you remain consistent with your commitment with a coach and community behind you every step of the way and are reminded of why you're doing this in the first place.
  I don't want to lose weight. I want to stay at the same weight and improve my body composition. Can you help me?
Yes, I help men with getting into shape for the first time, getting back into shape and with achieving a body-recomposition.
  What happens after the program?
Our program gives you the tools where you learn how to fish. Once you've achieved your goal, you will have developed the lifestyle change to maintain it. If you'd like to continue for any reason, we would be very happy to chat next steps as well.
  Every time I get to a certain weight, I plateau. How will you help me breakthrough this time and keep the weight off?
Our program's name is F.H.I.T. Body Breakthrough for a reason! We help you breakthrough your plateaus with new knowledge and execution on said knowledge.
  What happens if I don't lose weight?
The scale is a good indicator of progress but it doesn't show us the full picture. This is why we use multiple progress indicators such as smart scales, measurements and progress photos. And it's not a question of if we hit a plateau but when and when we've hit a true plateau, we will simply change one course of action and breakthrough onto the next higher plateau.
  What if I'm a very private person and I don't want my pictures shared on the internet?
I will never share a photo of yours without your permission. Additionally, we can block out your face and use an abbreviated version of your name so that no one will know who it is if you prefer to ever share. We do require you send us progress photos every week or at least once per month depending on your starting weight, which are confidential, that we will use to assess progress and provide feedback.
  Will you customized the program for me and my needs?
Yes and we will continue to adjust it as needed.
  How do I know this program will work for me?
I've worked with over 500 individuals in the last 5 years so even if I was a complete idiot, I'd still recognize that there are patterns! So on our call, I'll let you know if I can help you based on where you're currently at. 9/10 times, I'm confident I can after reviewing your application and assessment from, and in the few cases where I don't believe we can, I'll simply refer you to a resource or someone who might be able to.
  Is this one on one personal training?
It is one-on-one.. however, there's a big difference between what we do and what personal trainers or even nutritionists, for that matter, do. The main difference is that with a personal trainer, you may see them 2-3x per week for an hour each. If you think about it logically, that's only 1.7% of your week! However, 90% of your results are going to come down to everything you do outside of the gym such as your lifestyle, habits and nutrition, which personal trainers (and nutritionists) won't be able to guide you with. Me and my team have your back 24/7 where you can send us the menu while traveling and you have a concierge in your pocket at all times to ensure you have support if you need it for the other 165 hours of the week.
  What if I don't have any motivation or willpower?
While a lot of our clients are self-starters, we have found that every area of their life is going well except for this one so we meet you where you're at and help you get to where you need to be even if it means we need to push you and hold you accountable on a daily basis. Get ready to have your feet held to the fire!
  What if I can't afford this program?
Let's imagine a scenario where your house is on fire. If there is a paper clip in that house, how willing are you to run inside and grab it on a scale from 1 - 10? The answer is probably 0. However, let's flip the script and say a loved one was inside, your spouse, child, or pet. Now how willing are you to run inside the same house? The answer is probably an 11. So it's not a lack of resources, it's a lack of resourcefulness and not seeing the true value of what you're getting. Although this program is not for everyone, if you truly are ready to make a change, we will find a way to make it work. There are also financing options available.
  What does the program include?
High level, it's a well rounded program including exercise, nutrition, and accountability.
  How long is the program?
The initial phase is 3 months as noted above.
  I struggle with stress eating. can you help me?
We have a Psy.D. (Psychologist) on our team that we can refer you to if it is required for more serious conditions. Otherwise, 99% of the time, it is normal and natural for food to provide comfort or else we wouldn't be very motivated to eat. We help layer in additional forms of practical and simple stress management tools so that you can take back control of the steering wheel of your life.
  Do you include check in’s to make sure I’m staying on track?
Yes, daily with full nutrition coaching and feedback to keep you on track.
  Do I need to train at a gym or can I train from home?
You can do this at a gym or at home. Most workout at home.
  Is your program structured and planned?
Yes, we take out all of the guesswork.
  Is there a Money-back Guarantee?
Yes and also a better than money back guarantee, which we can also chat more about on our call.
  What if I can't meal prep?
Your nutrition plan will be customized based on your lifestyle.
  Can I still eat pizza, pasta, and bread?
Yes, we teach you how to incorporate all foods within reason after a certain point.
  Can I still drink wine on the weekends?
Yes
  What if I need to speak to my spouse before making a decision?
Schedule a time when all of us can jump on a call together.
Only 11 (Lucky Number) Assessment Form Questions
Only 11 (Lucky Number) Assessment Form Questions
 click "START" BELOW to Fill out your free assessment form now
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